• Fast Food of the Future Will Still be Fast Food, But Not as You Know It.
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    Once heralded as the top family fast food restaurant back in the day, it’s no secret that MacDonald’s is laboring under a business model whose glory days could be over. Savvy consumers are demanding higher quality food, from more sustainable sources, who treat their workers fairly. Evidence of this clear as same store sales of Chipotle are up a staggering 17.3% while traffic among adults 19-21 years old drops by double digits for McDonalds. The flatlining of traditional…

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  • The New Face Of The American Dream.
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    While Millennials are more optimistic than ever about the future, The American Dream has become a relic for most representing a point in time that no longer has relevancy. Rather than possessions and affluence dominating what people really want, in a recent national survey conducted by the Center for a New American Dream, 78% of Americans consider having personal freedom extremely important and only 23% stated achieving wealth as desirable. When it comes to work and money…

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