• Robots Are Coming, Like it or Not.
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    Between November 25, 2013 and January 13, 2014, Pew Research Center asked 12,000 experts and members of the public to share their opinions on what they think about robots – good, or bad? Some speculate that the automation of the work force will dramatically impact the types of jobs humans currently occupy, placing a burden on the education system to ensure that future workers are prepared to enter this new landscape. Others think positively that new types of work will emerge…

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  • The New Face Of The American Dream.
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    While Millennials are more optimistic than ever about the future, The American Dream has become a relic for most representing a point in time that no longer has relevancy. Rather than possessions and affluence dominating what people really want, in a recent national survey conducted by the Center for a New American Dream, 78% of Americans consider having personal freedom extremely important and only 23% stated achieving wealth as desirable. When it comes to work and money…

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  • Storydoing Is Just As (If Not More) Important As Storytelling.
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    The strategy of storytelling to sell and market a product, brand or service has been in use for thousands of years and smart companies are using technology to great effect, but when you consider that every 60 secs, 700,000 Google searches are performed, 5.3 trillion ads are shown online each year, and the average consumer processes 100,500 words daily, you begin to understand the importance of tearing through the clutter with not just stories that matter, but actions that do…

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  • B-Corps Are More Profitable and Faster Growing Than Their Counterparts.
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    For benefit corporations (B-corps) are emerging as the new business model, as companies realize that ‘for benefit’ means ‘for profit’, not the other way around. While it’s nothing new now to find corporations weaving conscious capitalism into their core structures, the strength of purpose with which they’re evolving is driving a new legislative framework that’s sweeping across states such as Washington, California, Hawaii…

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  • The GameChangers500 List Measures Benefits Not Profit.
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    While it’s pretty clear how to measure profit, there is no “one way” to measure mission. This week we’re focusing on various ways in which businesses and brands are aligning a ‘For-benefit’ structure alongside ‘For-profit’. As interest in the way of conducting business grows, the tools to measure them are expanding as well. For example, the Fortune 500 has always measured success by maximum revenues, but this no longer…

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