Pinpointing This Week: Societal Transformation.

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This week you’re in for a wild ride that will traverse the world of societal transformation across a diverse landscape; from exponential business (exploring the 2014 Business Book of the Year Winner, Exponential Organizations: Why New Organizations Are Ten Times Better, Faster and Cheaper Than Yours And What To Do About It), to how the roles of gender are shifting with huge implications (and opportunities) for brands that can navigate the new ‘unnorm’, and even onto the subject of big businesses in the 21st century; how they might just save the world.

Everything as we’ve known it is changing. Norms have forever fragmented. We are all now connected. We have no choice (as we’ve often documented), to move from extraction to contribution—from delivering values-based marketing to embodying cause business that genuinely has soul and authenticity—internally, and externally for all stakeholders. All of these paradigm shifts require a new lens through which to view the future. “Instead of predictably replicating successes of the past, leaders must now learn to embrace and navigate the abundant opportunities this represents” (Nancy Giordano, Play Big Inc.).

 

 

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