In the U.K., more than 11 million people—17.6 per cent of the population—can expect to live to more than 100 years old; ten thousand Americans are turning 65 every day; and there are 77 million baby boomers, who were born between 1946 and 1964. They are more educated, have the best health literacy of prior generations, they exercise, they eat right and they are living longer, healthier lives. Currently, lifespan and health are directly linked to personal choices and social…