Advancements in AI are moving us closer to a reality where computers are so intelligent that they’re capable of conducting human-like reasoning and conversations. On the tail end of Gigaom Change 2016 last week where 30+ keynote panelists (all industry experts) converged to showcase 7 key enterprise technologies changing the future of business, questions being asked were: What new opportunities does AI open up for business leaders? What does it take to be a cognitively…
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Pinpointing This Week: Seeds Of Change.
July 13, 2015 No Comment 20 ViewsFor the last few weeks we’ve been focused on how the world is changing dramatically and how that’s forcing brands to rethink and reimagine the systems and processes by which they can continue to evolve. We’ve explored the bigger picture for the world at large and how we’ll continue to innovate amidst deep (and shifting) complexities to create a more sustainable future. But while we tend to focus on the big shifts taking place (hey, we’re futurists…
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This Week: Brands That Help Us Buy Less, Not More.
November 21, 2014 No Comment 36 ViewsTechnology and data have traditionally been used to sell consumers more, but with everything becoming increasingly connected, smart brands are using data to help us consume less. Not only that, but in the future, access to our own aggregated personal data will allow us to develop a very real understanding of our levels of consumption—what we’re using, where it’s from, how much we’re consuming and the impacts on the world around us—all of which will…
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Right Now: Patagonia is Turning Customers Into Activists
November 19, 2014 No Comment 65 ViewsHow timely as we discuss ‘marketing is value’ this week, to see this article in Fast Company this morning about how Patagonia is creating exactly that, by using storytelling to turn customers into activists… Image: Fast Company…
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